Overcome addictive foods PDF Print E-mail
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Written by Karel Nunnink   

Are we ready to accept and overcome our addiction.
Cupcakes may be addictive, just like cocaine.
A growing body of medical research at leading universities and government laboratories suggests that processed foods and sugary drinks made by the likes of PepsiCo Inc. and Kraft Foods Inc. aren’t simply unhealthy. They can hijack the brain in ways that resemble addictions to cocaine, nicotine, and other drugs.
“The data is so overwhelming the field has to accept it,” said Nora Volkow, director of the National Institute on Drug Abuse. “We are finding tremendous overlap between drugs in the brain and food in the brain.”
The idea that food may be addictive was barely on scientists’ radar a decade ago. Now the field is heating up. Lab studies have found sugary drinks and fatty foods can produce addictive behavior in animals. Brain scans of obese people and compulsive eaters, meanwhile, reveal disturbances in brain reward circuits similar to those experienced by drug abusers.
Twenty-eight scientific studies and papers on food addiction have been published this year, according to a National Library of Medicine database. As the evidence expands, the science of addiction could become a game changer for the $1 trillion food and beverage industries.
If fatty foods and snacks and drinks sweetened with sugar and high fructose corn syrup are proven to be addictive, food companies may face the most drawn-out consumer safety battle since the anti-smoking movement took on the tobacco industry a generation ago.
“This could change the legal landscape,” said Kelly Brownell, director of Yale University’s Rudd Center for Food Policy & Obesity and a proponent of anti-obesity regulation. “People knew for a long time cigarettes were killing people, but it was only later they learned about nicotine and the intentional manipulation of it.”
Food company executives and lobbyists are quick to counter that nothing has been proven, that nothing is wrong with what PepsiCo Chief Executive Officer Indra Nooyi calls “fun-for- you” foods, if eaten in moderation. In fact, the companies say they’re making big strides toward offering consumers a wide range of healthier snacking options. Nooyi, for one, is as well known for calling attention to PepsiCo’s progress offering healthier fare as she is for driving sales.
Coca-Cola Co., PepsiCo, Northfield, Illinois-based Kraft, and Kellogg Co. of Battle Creek, Mich., declined to grant interviews with their scientists.
No one disputes that obesity is a fast growing global problem. In the United States, a third of adults and 20percent of teens and children are obese, and those numbers are increasing. Across the globe, from Latin America, to Europe to Pacific Island nations, obesity rates are also climbing.
The cost to society is enormous. A 2009 study of 900,000 people, published in The Lancet, found that moderate obesity reduces life expectancy by four to six years, while severe obesity shortens life expectancy by as much as 10 -15 years. Obesity has been shown to boost the risk of heart disease, diabetes, some cancers, osteoarthritis, sleep apnea, and stroke, according to the Centers for Disease Control and Prevention. The costs of treating illness associated with obesity were estimated at $147 billion in 2008, according to a 2009 study in Health Affairs.
Sugars and fats, of course, have always been present in the human diet and our bodies are programmed to crave them. What has changed is modern processing that creates food with concentrated levels of sugars, unhealthy fats, and refined flour, without redeeming levels of fiber or nutrients, obesity experts said. Consumption of large quantities of those processed foods may be changing the way the brain is wired.
Source Newsmax.
this information should be a wake up call to most of us, these foods in essence dumb us down and therefore control us.
Now our ability to choose wisely is severely hampered, and who benefits from that?
Here are several things you can and should do to invoke positive change, help yourself and those around you.
1. Find a loving support system to help guide you through the first 6-8 weeks.
2.start reading labels and educating yourself on the insidious nature of these chemicals in our diet.(read the information I have been providing for you).
3. Seek out local farms and farmers markets and support them or grow your own garden.
Now see the world in a whole new way experience hope and boundless opportunity.
Live long and strong.
Karel.

 

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